Table of contents
What's the Amazon Signage Stick?
The Amazon Signage Stick is Amazon's purpose-built digital signage player designed from the ground up for commercial display use, unlike the Fire TV devices many Fugo users have relied on in the past.
It offers more reliable performance for always-on signage, better remote device management through the Amazon Signage console, and a streamlined setup experience purpose-built for this use case.
💡 Running Fugo on a Fire TV device?
If you're currently running Fugo on Amazon Fire TV devices, we recommend making the switch. And to help you do it, we're offering 20% off a full year of your Fugo subscription when you switch to the Amazon Signage Stick.
This offer is available through the end of 2026. Reach out to sales@fugo.ai to learn more or redeem your discount.
What you'll need
Amazon Signage Stick + power adapter + HDMI cable (all included in the box)
A display with an available HDMI port
The included remote control (or the Amazon Fire TV phone app as an alternative)
An Amazon account - this is required to register your device before installing Fugo. If you don't have one, create an account here.
Set up your Amazon Signage Stick
Unbox and connect
1. Unbox your Amazon Signage Stick and insert the batteries into the remote.
2. Connect the device to power using the included adapter.
3. Plug the Signage Stick into an available HDMI port on your display.
4. Turn on your display and select the correct HDMI input.
5. The device will power on automatically and show the Signage Stick logo.
Configure language and WiFi
1. Press the Home button on the remote to pair it with the device.
2. When prompted, press the Play/Pause button to begin setup.
💡 If your remote isn't working, try holding it close to the stick and pressing Home for 10 seconds.
Alternatively, use the Amazon Signage mobile app or a USB keyboard via an OTG adapter.
3. Select your preferred language.
4. Select your Wi-Fi network and enter your password. You'll see a confirmation once connected.
5. The device will check for and install any updates automatically.
6. A 6-digit pairing code will appear on screen along with a link to the Amazon Signage console.
Register with Amazon Signage
1. On your computer, go to console.signage.amazon.com, select Login with Amazon, and click Allow.
2. Click + Add Device.
💡 First time here? If this is your first time accessing the Amazon Signage console, you'll be taken directly to a "Let's set up your new device!" screen - skip straight to step 3.
3. Enter the 6-digit code from your Signage Stick screen. Under Step 2: Select your preferred Content Management System, choose Fugo.
4. Your device will now appear under your Devices list and will automatically download and install the Fugo app.
Install the Fugo app
Once registered, the Fugo app is pushed to your device automatically. While it downloads, you'll see an "Application download in process" message on screen. Wait for the installation to complete.
When the Fugo player launches, two prompts will appear:
Prompt 1 - Start at boot?: Click OK. This ensures Fugo launches automatically every time the device starts up, which is the recommended setting for digital signage.
Prompt 2 - This app requires additional permission: Click OK. This opens the Allow display over other apps settings screen. Scroll down to find Fugo Player in the list and toggle the switch to Allowed. This permission is required for uninterrupted playback.
Once both prompts are handled, the Fugo player will display a pairing PIN on screen:
Pair your screen to Fugo CMS
🙋 Note: the following steps show the user experience for pairing a screen in Fugo CMS 2.0.
If you're still using the legacy CMS, you can follow these pairing instructions.
1. Log into Fugo CMS at fugo.ai/app.
3. Enter the 4 digit pairing PIN shown on your display into the space provided.
4. Give your screen a name.
5. Optionally, set its location and orientation. Or assign it any labels and properties you have created in your account.
🔍 Learn more about setting up screen labels & properties in this guide.
6. Your screen will now appear in your Screens list and is ready to receive content.
Publish content to your screen
Playlists are how you send content to your screens. Get started with playlists here.
Want to know what you can show?
Fugo supports a wide range of content types and integrations - from images and videos to live data feeds and apps.
See everything Fugo supports, or browse the Fugo App Store to explore ready-made content integrations.
Need more help?
Reach out to the Fugo support team at support@fugo.ai or use the handy chat in the bottom right corner of the Fugo CMS.